ASC 2010

The Action Sports Conference 2010
powered by group Y
presented by FUEL TV

Tuesday, August 3, 2010
Hilton Waterfront Beach Resort, Huntington Beach CA

More than 320 people packed the conference room of the Huntington Beach, California Hilton Waterfront Beach Resort for the second annual Action Sports Conference. Industry execs, taste makers, and movers and shakers came together to discuss the major issues affecting the industry and how to successfully grow business and participation without eroding the authenticity of the sports and brands.

The day was filled with stacked panels discussing drawing a larger audience to action sports, the role of athletes, the appeal of action sports versus team sports, culture, diversity, retail, and a wide array of hot button issues that make or break brands and businesses. Fuel TV’s CJ Olivares opened the event with some background on our industry, and Vans VP of Marketing Doug Palladini capped it off with a look at how companies can maintain their authenticity while growing, and gave great insight on how Vans has been successful strategically managing its growth goals.

Thank you to all of the attendees, sponsors, partners, and speakers for making Action Sports Conference 2010 a huge success

Photos from Conference
Recap - Live Coverage
Exclusive Interview Videos with Speakers
Full-length Videos of the Panels & Speakers will be out starting next week on Transworld Business

group Y is pleased to introduce the second annual Action Sports Conference. Powered by the leading action sports networking and education organization, this unique conference will bring together over 300 attendees to explore multiple aspects of action sports branding and marketing via engaging keynote addresses, interactive roundtables and educational panels. Attendees will not only interact intimately with likeminded action sports and key brand executives, but will do so surrounded by the unparalleled atmosphere provided by the US Open of Surfing.

Action Sports Conference Last year’s conference was a sold-out success, hosting speakers, attendees and sponsors from companies including ESPN, FUEL TV, Target, Burton, Nike, Oakley, Disney, Monster Energy, Aspen Ski Company, Wasserman Media Group, US Olympic Committee, NBA, Fast Company Magazine, Transworld Media, Getty Images and more.

The conference will be held across the street from US Open of Surfing, surrounded by the activity and excitement of America’s largest and most-renowned Surfing and action-sports event. In addition, ESPN X Games, Agenda Show and Maloof Money Cup Skateboard contest will be held during the week in nearby venues.