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Keir Dillion
Keir Dillion
Professional Snowboarder, TV Announcer
Raised skiing the vertical runs of Camel Back Mountain, Pennsylvania with his siblings, Keir first pursued
snowboarding as a means to challenge himself. For several years, Keir dusted the competition at professional invitational Halfpipe and Quarterpipe events around the globe with a fluid style and hardcore competitive drive, and earned vast amounts of media coverage and notoriety for his accomplishments. Today, Keir holds the respect of both his snowboarding peers and industry leaders thanks to his superior level of professionalism and magnetic personality and has parlayed his pro ranking into a career as an action sports television host and correspondent. Combining an entrepreneurial drive, quick-witted humor, and a familiarity with the gamut of board sports, Keir has established himself as a natural and sought-after talent in front of the camera. Comfortable hosting major action sports television events from the US Open of Surfing to X Games, Keir’s charisma and credible perspective enable him to find common ground with WCT surf powerhouses, pro snowboarders, and iconic skateboarders alike. Keir continually asks the questions the core audience at home wants to know while still educating the newest action sports viewer with relevancy, welcoming verbiage, and comprehensive coverage. When Keir is not on the road
snowboarding or hosting television programs for various networks he’s hanging with his family and friends,
surfing, playing chess, or winning money at poker.
Nick Sargent
NICK SARGENT
DIRECTOR OF STRATEGIC ALLIANCE
BURTON SNOWBOARDS
Nick Sargent is the Director of Strategic Alliance for Burton Snowboards. In this position, Sargent is responsible for the global sales, event and marketing strategy for Burton Snowboards.
With more than 15 years of experience in sports, Sargent joined the Burton family after working as Manager of Corporate Alliances for the adidas-Salomon organization. In the 5 years at adidas-Salomon, he created the brands connection too many of the worlds largest companies & brands while maintaining the adidas-Salomon integrity and connecting the corporate community to winter sports.
In 1977, Jake Burton Carpenter founded Burton Snowboards out of his Vermont barn. Since then, Burton has fueled the growth of snowboarding worldwide through its groundbreaking product lines, its team of top snowboarders and its grassroots efforts to get the sport accepted at resorts. In 1996, Burton began growing its family of brands to include boardsports and apparel brands. Privately held and owned by Jake, Burton’s headquarters are in Burlington, Vermont with offices in California, Austria, Japan and Australia.
In 2006, Burton launched the Burton Global Open Series, now heading into its 5th successful year. Volvo, AMP, Nature Valley, Paul Mitchell, Corona and Kodak are core sponsors of Burton events.
Sargent and his family live in Stowe, VT
LIVE WEBCAST
Action Sports Conference 2010
FOLLOW THE ACTION SPORTS CONFERENCE 2010 LIVE
Starting August 3rd at 8:00am to 5:00pm PST
Live coverage provided by
Follow event live also on iPhone App (Coming soon), Twitter, Facebook and Foursquare
<a href=”http://www.coveritlive.com/mobile.php/option=com_mobile/task=viewaltcast/altcast_code=f464b2f63a” mce_href=”http://www.coveritlive.com/mobile.php/option=com_mobile/task=viewaltcast/altcast_code=f464b2f63a” >Action Sports Conference 2010</a>
James Leitz
James Leitz
Senior Vice President – IMG
Director of Action Sports
James Leitz, Senior Vice President of International Management Group (IMG), directs IMG’s Action Sports Division based in Los Angeles. The division is charged with the development of action sports and entertainment properties for IMG, it’s offices and clients worldwide. Marshaling IMG’s resources and expertise in athlete management, television, events and consulting, IMG Action Sports has established a formidable position in action sports and youth entertainment.
Leitz began his career with Group Dynamics in 1987 in the early days of pro beach volleyball. In 1989, Leitz joined CE Sports and helped grow the business into a multi- million dollar lifestyle sports firm. Leitz was a pioneer in action and lifestyle sports marketing, creating campaigns, events and tours in snowboarding, surfing, skateboarding, bmx, jet ski, volleyball and adventure sports. In 1996 Leitz created EventSource – a company designed to create, produce and manage in-house events and strategies for sanctioning bodies, agencies and corporate clients like Anheuser-Busch, NIKE, Vans, Op and many others. In 1998 EventSource was acquired by IMG.
IMG Action Sports has been active for twelve years. With a growing stable of events and television properties like the US Open of Surfing franchise, Formula Drift, Red Bull Drifting World Championships, Escape from Alcatraz Triathlon, the San Diego Triathlon and the Escape to… Triathlon Series, and more. IMG represents an expanding roster of action sports athletes including Gold Medalist Lyndsy Vonn, up-and-coming surf superstar Kolohe Andino and FMX phenom Robbie Maddison, as well as action sports training centers Camp Woodward. Current management clients include Boost Mobile, Anheuser-Busch and Vans, as well as event creation and implementation services for major action sports, music and lifestyle properties like the Hurley Pro of Surfing, Vans Downtown Showdown, and many more.
As the Director of IMG Action Sports, Leitz has created the road map for the global expansion of IMG’s endeavors in action sports and youth marketing, and is an integral part of several internal business units including IMG Business Development, IMG Media, IMG Consulting and IMG North American Operations.
Leitz graduated with a BA from University California at Santa Barbara in 1987. Leitz, wife Rosy and sons David and Joaquin reside in Pacific Palisades, California.
July 28, 2010
group Y / Nike 6.0 Industry Night
Huntington Beach, CA
Tacos and Tunes at the Motel No Tell
Wednesday, July 28, 2010
6:00pm - 9:30pm
The Motel No Tell
720 Pacific Coast Hwy
Huntington Beach, CA 92648 <<map
The Nike 6.0 Motel No Tell will be the hub for all things U.S. Open of Surfing, and with the event just a few weeks away, Nike 6.0 and group Y invite you for an Open House event.
Walk through athlete inspired rooms, play vintage action sports themed arcade games, and learn more about how Nike 6.0 is involved with the Safe Trestles foundation in a room inspired by enviornmentality and sustainability.
Our neighbors at Sancho’s Tacos will be serving tacos throughout the night and there will be drinks in the backyard. Grab a cold one and head to the Nike iD customization diner and let your inner art director shine through. Design board shorts, t-shirts and the most customizable Nike 6.0 shoe to date, the Nike 6.0 Primo iD.
Enter to win a NikeiD customization experiences and a ton of Nike 6.0 gear including 1 of 50 pairs of Motel No Tell custom Nike 6.0 shoes. Each entry is a suggested donation of $5.00, all proceeds and donations will go directly to Stoked Mentoring.
** GUEST LIST IS NOW CLOSED — SEE YOU ALL TONIGHT! **
Check out The Motel No Tell at nike6motelnotell.com, Nike6.com, or at twitter.com/motelnotell
MOTEL PARKING
Please use the public parking lots at: Strand parking structure (155 Fifth St, with entry off of Sixth St.) or Pier parking plaza (next to HB Pier)
** DO NOT Park in the neighborhood.
Issa Sawabini
Partner at Fuse Marketing
July 28, 2010
WEBINAR
Advanced Advertising in the Sports Industry
July 28, 2010
2:00 PM - 3:00 PM
Webinar
REGISTER ONLINE
Advanced Advertising in the Sports Industry
Join us for a discussion of issues surrounding behavioral advertising, social networks and user-generated content
Wednesday, July 28, 2010
2:00 PM Eastern – 1:00 PM Central – 11:00 AM Pacific
Presented by:
- Kenneth Florin, Partner and Co-chair, Advanced Media and Technology Department; Chair, Emerging Media Practice Group, Loeb & Loeb LLP
- Brian Socolow, Partner and Co-chair, Sports Practice Group, Loeb & Loeb LLP
- James Taylor, Partner and Co-chair, Advanced Media and Technology Department; Chair, Advertising and Promotions Law Practice Group, Loeb & Loeb LLP
Agenda:
The recent World Cup tournament is just the latest example of how the sports industry and advertisers are using advanced advertising, such as social networks and mobile marketing, to promote events and connect with fans. This one hour webinar will provide in-depth analysis of the legal issues associated with these marketing initiatives including:
- Dos and don’ts of using social networks
- Blogs and endorsements by athletes and other celebrities
- Protecting IP rights when engaging with fans through contests and interactive features
- Knowing which laws apply to a variety of mobile marketing promotions
- Using behavioral advertising to connect with fans
Loeb & Loeb’s Sports Practice offers broad litigation and transactional services and a unique combination of complex entertainment and intellectual property expertise, along with an unparalleled depth of knowledge in all issues related to sports. Our diverse practice counsels individuals and organizations in the sports industry on issues concerning intellectual property use and protection, sponsorships and endorsements, contract negotiations, purchase and sale of assets and other transactional matters, risk management, and litigation.
For more information, please click here.
This 60 minute webinar will provide one CLE credit in the area of Professional Practice for NY and one credit in the area of General for CA and IL. There is no charge to participate, but registration is required to obtain webinar log-in details.This non-transitional continuing legal education course has been approved in accordance with the requirements of the New York State Continuing Legal Education Board, the State Bar of California and the State Bar of Illinois. This program is appropriate for experienced attorneys, who will be entitled to receive one credit in the area of Professional Practice for NY and one credit in the area of General for CA and IL for attendance at this program.
Blogger Beware: Using Endorsements and Testimonials the Right Way
By Brian Socolow
ASC SPECIAL RATES
SPECIAL CONFERENCE RATES
group Y is offering special discounted rates for our key partners and past conference attendees
IASC (International Association of Skateboard Companies) - PAID MEMBERS ONLY
Please use “ASCIASC“ in the Discount Code Box to receive $100 Off the Registration Fee
TRANSWORLD BUSINESS VIP MEMBERS
Please use “ASCTW“ in the Discount Code Box to receive $100 Off the Registration Fee
2009 ACTION SPORTS CONFERENCE ATTENDEES
Please use “ASC2010“ in the Discount Code Box to receive $100 Off the Registration Fee
** If you use these codes, and are not qualified (not paid member or didn’t attend last year’s event), you will be charged the Full amount of the Conference fee.
REGISTER TODAY AS SPACE IS LIMITED
Tim McFerran
Tim McFerran
President - Maloof Money Cup
At 6’8”, Tim McFerran may be hard to miss, but he steers clear of the spotlight as he manages the top skateboarding event in the world: The Maloof Money Cup. A consumer products executive who was tapped by the Maloofs to run basketball camps in his spare time, Joe Maloof approached him with the idea of hosting a skateboarding camp in Southern California. In that initial meeting, even Tim couldn’t have foreseen that a simple idea would grow into a skateboarding contest unlike any before seen. Quickly immersed knee deep in the world of skateboarding, Tim profusely admitted to knowing nothing about skateboarding. But what he did know was how to listen, how to take criticism (most of the time) and how to bring together a talented group of individuals and turn them into a winning team.
Just four years after Tim and Joe Maloof envisioned a skate contest that would shake-up the industry, the Maloof Money Cup has grown to become “the world’s greatest skateboarding event.” From offering the largest prize purse in the history of skateboarding and building brand-new concrete skate plazas designed by pro skaters, to working closely with skaters and the industry to drive all aspects of the contest, the Maloof Money Cup has forever changed the face of skateboarding. In year three, the Maloof Money Cup expanded to New York, leaving behind a permanent skate park for the community. Next year, MMC will expand outside the US as it travels to Kimberley, South Africa for the first-ever world skateboarding championships. And there in the midst of it all, directing the many moving parts, is the tall guy who can no longer say he knows nothing about skateboarding.
