This is the single greatest era of entrepreneurship. Back in the day, rappers wanted to be athletes and athletes wanted to be rappers. And now: both of them wanna be entrepreneurs.” – Gary Vaynerchuk

 

K-Swiss in partnership with Group Y, bring this insightful event series featuring emerging entrepreneurs from fashion, lifestyle, entertainment, food, tech and more sharing best practices & tools for building a successful and engaged brand. Participants will hear from industry leaders about real world examples of successful initiatives they’ve led. Our goal is for participants to be re-inspired and come away with fresh ideas they’ll be able to translate to their own individual or business goals.

Attendees will also actively engage with the speakers as they participate in unique BOF “BIRDS OF A FEATHER” interactive group discussions. Each group will be presented with a real-life situation that relates to brand marketing utilizing music & live entertainment to collectively discuss challenges and find solutions.

“Today’s youth aspire to be CEOs more than athletes or celebrities,” said K-Swiss president Barney Waters. “Entrepreneurs aren’t wearing suits. These days it’s T-shirts, jeans and sneakers.”

In Fall 2017 K-Swiss introduced the “Generation-K” campaign geared towards individuals we like to call Generation K(swiss). This new collection was made to inspire and outfit the next generation of entrepreneurs. Today’s youth are not trying to be athletes or chasing empty fame. They want more. They are building their own brands, companies and businesses. Driven by creativity and the digital economy, this is the next generation of young entrepreneurs, where smarts, hustle and success define your status.

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SPEAKERS

Feb 20

March 21

April 25

TIME
6:30pm – Check In & Networking

7:00pm – 10pm – Intro, Presentations, “Birds Of A Feather” Group Sessions & Networking

SHARE THE EVENT

Hashtag: #KSWISSTALKS
Twitter: @KSwiss  |   @GroupY
Instagram: @KSwiss  |  @GroupY
Facebook: @KSwiss  |  @GroupYnetwork

Linkedin: @KSwiss  |  @Group Y

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